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Film Trucks is the new truck company from Jeremie Daclin. You’ll no doubt be familiar with Jeremie from his time as the head of Cliche Skateboards, a company which paved the way for European brands when the industry was predominantly focused on America.

The name has its roots with Cliche too, Film was originally founded in 2000 as a sister company to Cliche. He decided to make use the name once more as it’s “short and sweet” and “filming is a big part of skateboarding”, it makes perfect sense whether you’re familiar with the name’s history or not.